In February 2021 Fredrik was appointed Chief Commercial Officer, merging the previous Marketing and Sales departments to form one commercial team. Prior to this Fredrik was the Chief Strategy, Marketing & Communications Officer.

Before joining DigiPlex, Fredrik held several marketing leadership roles at Tata Consultancy Services (TCS) in a distinguished career spanning over a decade. During his time with TCS, the firm grew from $1bn to $16.5 in revenue and from 40,000 to 370,000 employees. His last position at TCS was as Chief Brand Officer responsible for all brand building activities across 21 European markets.

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